Megatrends had its 15 minutes, which unfortunately, ran all the way into the 90s. It shows there is hope for changes, but that changes have to happen soon, or the outcome will have no hope. I was hoping for more from this book, i know it was going to be outdated in. Umweltbewusstsein wird vom individuellen lifestyle zur gesellschaftlichen bewegung. Megatrends was followed by international bestsellers reinventing the corporation in 1985, megatrends 2000 in 1990, global paradox 1992, megatrends asia. Consumer expectations for services, experiences and social interaction. Global megatrends 2050 is a multidisciplinary research initiative of the megatrends watch institute mwi which aims to study and anticipate the world of tomorrow.
Digitalisierung macht sich im gesundheitssystem bemerkbar. The core aspects of the megatrends can be mapped according to traditional indicators of change, but also to new changes which need to be discussed. Ten new directions transforming our lives was published in 1982. So much of what he predicted has unfolded as described over the past 30 years. Western economic dominance is a relatively recent historical phenomenon that is waning, and the developments we see are essentially a rebalancing of the global economies.
In global megatrends author stefan hajkowicz identifies these seven patterns of global change and tells a story about how the world will change over the next 20 years. Rereading it today, i am convinced that john naisbitt was prophetic in this work. Through this research effort, we look forward to assess the future trends and developments that will likely occur and transform the world over the next coming decades. Are the megatrends the were defined in the 1980s by nasibitt still true today or have powerful counterforces already gained the upper hand. The challenge to protect biodiversity and the global climate. Megatrends are gradual yet powerful trajectories of change that have the potential to throw companies, individuals and societies into freefall. One thinks of george gilder, esther dyson, or faith popcorn. It was on the new york times best seller list for two years, mostly as no. Auch wenn megatrends nie perfekt sein werden, sind sie doch eine gute moglichkeit seine eigenen entscheidungen einmal zu hinterfragen. I read this book in 1982 and found it to be extremely insightful.
Thirty years on, its time to rethink the concept of megatrends. The megatrends are factors to consider when planning, scenarios of this is an excellent book bringing together global trends. Download that booksfile into available format unlimited. There were a number of authors who did the same dance, sang the same song. They provide a basic navigation aid in a complex and. I believe this book still has merit for shaping current views of our world.
John naisbitt born january 15, 1929 in salt lake city, utah is an american author and public speaker in the area of futures studies. Classic megatrends are globalisation, individualisation, urbanisation, digitalisation, global ageing and connectivity. We compress the transformation dynamics into a concentrated set of twelve trends for you. Ten new directions transforming our lives et des millions. Rapid economic growth and urbanisation in asia and the developing world. Classic megatrends are globalisation, individualisation, urbanisation, digitalisation, global. Legendary futurologist john naisbitt created the term megatrends in the 1980s.
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